Empire Collective is a public relations + strategic communications agency working with non-profits, education organizations, and tech and healthcare start-ups.

Empire Collective already had a solid brand identity, but it fell short in conveying their tone of voice, showcasing the caliber of their work, and attracting their ideal clients. They were ready to pivot away from the lifestyle industry and position themselves to win larger clients in the non-profit, education, tech, and healthcare sectors. To elevate their brand, we introduced a refined typography pairing—an elegant serif combined with a clean, approachable sans-serif. We stepped away from the overused beige tones, opting instead for a pale blue that adds a subtle yet distinctive touch. 

Following the brand's relaunch, they secured three proposals from perfectly aligned clients within just the first week alone.

Brand Clean-Up
Stock Image Sourcing
Blog Website Design + Development
Sales Page (private)

Empire Collective