The brand identity for Course Baby captures its big energy, no-nonsense approach, and unconventional methods through a vibrant design that truly stands out in the highly saturated online coaching space.
For this landing page, the goal was to create a website that stood out from the typical girl-boss and astrology themes in the coaching industry. The design focused on clean, scannable layouts using sans-serif fonts for both headings and body text. Custom icons enhanced the visuals, complementing the photography and typography, while strategic white space brought the whole design together, creating a modern, fun, and fresh feel.